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M003 PRODUCT HARIBO TEASER 1 1
Flavour expert testing the smell of Goldbears
Employee examining fully moulded fruit gummy figures
Historic HARIBO advert with children playing
Colourful HARIBO pieces in a bowl on a table
Question mark made of yellow Goldbears
Hands using a smartphone and laptop with gummy bears lying around them
Teaser Find us
Flavour expert testing the smell of Goldbears
Employee examining fully moulded fruit gummy figures
Historic HARIBO advert with children playing
Colourful HARIBO pieces in a bowl on a table
Question mark made of yellow Goldbears
Hands using a smartphone and laptop with gummy bears lying around them

From a small sweets company to a global market leader

The HARIBO brand is unique, just like the history of our successful family business, which began at a humble home kitchen 100 years ago.

The whole story
Life-sized Goldbear in front of company headquarters in Grafschaft
Life-sized Goldbear in front of company headquarters in Grafschaft

Top marks for everything: from the ingredients to the Goldbear. Why? Because we make sure of it.

Flavour expert testing the smell of Goldbears

There’s attention to detail in every Goldbear. How? A look at the production process will show you.

Employee examining fully moulded fruit gummy figures
Our products
Goldbears
Beutel HARIBO Goldbears
Starmix
Beutel HARIBO Starmix
Happy Cherries
Pack of HARIBO Happy Cherries
Balla-Stixx Strawberry
Bag of HARIBO Balla Stixx Strawberry
Tangfastics
Pack of HARIBO Tangfastics
Sweet & Sour Bears
Pack of HARIBO Sweet & Sour Bears
Mega-Roulette
Pack of HARIBO Mega Roulette
MAOAM JoyStixx
Beutel MAOAM Joystixx