High quality is our highest priority

Consumers can depend on fresh and safe products from HARIBO!

Flavour expert testing the smell of Goldbears
Flavour expert testing the smell of Goldbears

Quality from start to ‘yummy’

Our commitment to high quality runs through everything we do, so our customers always have a top-quality product to enjoy at the end.

From the ingredients to the Goldbears

Employee testing HARIBO products

Product development

For each new recipe, we carefully check the quality of the individual ingredients and thoroughly test the flavour, scent and texture of the product until the recipe is perfect.

An employee checking the sample from a delivery of raw materials

Incoming goods

Quality also means using only the best raw materials in the production of our sweets. Before being used, each raw material is thoroughly checked and analysed in the lab once it arrives.

An employee checking the fruit gummy production by machine

Production

Each and every production step is strictly checked to ensure compliance with hygiene, process and recipe requirements. HARIBO is certified in accordance with FSSC 22000 – a food safety standard that goes far beyond the stringent legal requirements.

Truck with Goldbear and HARIBO logo

Logistics

Our intelligent warehouse logistics ensure that we always offer reliable availability for our sweets. Our goods leave our production facilities as soon as possible so that our customers always receive perfect, fresh HARIBO products.

Grandfather and granddaughter in front of a birthday cake made of HARIBO Goldbears

Customers and consumers

We advise retail partners on the best storage conditions for our sweets to prevent any loss in quality while inside the store. This means that consumers will always find HARIBO products with their original quality and the best flavour, consistency and appearance, wherever they choose to shop.

Employee testing HARIBO products
An employee checking the sample from a delivery of raw materials
An employee checking the fruit gummy production by machine
Truck with Goldbear and HARIBO logo
Grandfather and granddaughter in front of a birthday cake made of HARIBO Goldbears