High quality is our top priority

Consumers can depend on fresh and safe products from HARIBO!

The quality of our products is important to us, as it distinguishes Goldbears, Happy-Cola and other products.
The quality of our products is important to us, as it distinguishes Goldbears, Happy-Cola and other products.

Quality from start to “yummy”

Our commitment to high quality runs through everything we do, so our customers always have a top-quality product to enjoy at the end.

From the ingredients to the Goldbears

Employee testing HARIBO products

Product development

For each new recipe, we carefully check the quality of the individual ingredients and thoroughly test the flavour, smell and consistency of the new product – until the recipe is perfect.

An employee checking the sample from a delivery of raw materials

Incoming goods

Quality also means using only the best raw materials in the production of our sweets. Before it can be used for processing, each raw material is thoroughly checked and analyzed in the lab once it arrives.

An employee checking machine-based gummy production

Production

Each and every production step is strictly checked to ensure compliance with hygiene, processes and recipe requirements. HARIBO is certified in accordance with FSSC 22000 – a food safety standard that goes far beyond the stringent legal requirements.

Truck with Goldbear and HARIBO lettering

Logistics

Intelligent warehouse logistics ensure that our sweets are available at all times. And our goods always leave the facility as soon as possible, so that our customers have fresh, perfect HARIBO products.

Grandfather and granddaughter in front of a birthday cake made of HARIBO Goldbears

Customers and consumers

We advise trade partners on the best storage conditions for our sweets to prevent any loss in quality while inside the store. This means that consumers will always find HARIBO products with their original quality and the best flavour, consistency and appearance, wherever they choose to shop.

Employee testing HARIBO products
An employee checking the sample from a delivery of raw materials
An employee checking machine-based gummy production
Truck with Goldbear and HARIBO lettering
Grandfather and granddaughter in front of a birthday cake made of HARIBO Goldbears

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