Welcome to HARIBO, Europe's largest and most successful sugar-confectionery brand! Our mission is to bring happiness to kids and grown-ups and we're looking for talented people to join our team to help us spread some joy!

Do you believe work should spark joy — and deliver real business impact?
At HARIBO, we bring moments of childlike happiness to people every day — and now we’re looking for someone who wants to do the same for our business.

If you’re excited by driving growth, building strong partnerships, and turning collaboration into real business impact across the entire value chain — from Nordic markets all the way to our factories — then this role as Nordics Marketing Project Manager might be your next sweet adventure.

In this role, you’ll join the marketing innovation team - part of our Nordics Marketing organization based in Denmark, working hand-in-hand with our Nordic marketing team, local market colleagues, and our factory partners. You’ll be the essential link that ensures every Product and SKU development is fully prepared, aligned, and ready to launch — on time, on brief and with impact.

Through strong project management, efficient stakeholder coordination, and managing sourcing from factories outside Denmark, you will play a key role in

the journey where ideas become real products on store shelves shaping our NPD pipeline and enabling future success.

This means:

• driving strong project management from idea to finished products securing smooth stakeholder alignment across countries and functions
• coordinating sourcing and supply from factories outside Denmark
• supporting our ambitious growth agenda across all Nordic markets

With your ability to connect people, orchestrate processes, and keep the details on track, you’ll play a key role in shaping the future of HARIBO’s Nordic product portfolio — and help us deliver moments of joy to consumers across the region.

Our mix that awaits you

In this role, you will turn NPDs into sweet in-store successes across the Nordics, leading implementation from internal go-decisions all the way to first products landing on shelves.

More specifically, you will:

• Lead end-to-end implementation of NPDs across the Nordic markets
• Manage seasonal portfolios sourced from Germany and Belgium
• Drive the creation, maintenance, and delisting of SKUs
• Develop and coordinate display solutions that activate our brand in-store
• Secure smooth and timely execution by coordinating with Supply Chain, Procurement, and other key stakeholders
• Lead and support relevant ad hoc projects that keep our category vibrant and innovative

Ingredients that you bring with you

Must-haves

• A relevant education within Business, Economics, Marketing, or a related field
• Minimum 3 years of experience in FMCG
• Fluency in at least one Scandinavian language (Danish, Swedish, or Norwegian) and English—both spoken and written
• Strong interpersonal and problem-solving skills, with the ability to translate complexity into clear actions
• Advanced proficiency in Excel, Nielsen data, and PowerPoint
• A commercial mindset combined with creativity and curiosity
• Excellent stakeholder-management skills and the ability to collaborate effectively across teams and functions

Nice-to-haves

• Experience managing NPDs
• Experience working with production sites
• Understanding of FMCG customer ways of working
• Experience driving cross-functional projects

Life at HARIBO means

A strategically important role with a high business impact in the HARIBO Nordics organisation. For the right profile, we offer great career development opportunities within our company. We offer good working conditions in an interesting and challenging position with many stakeholders and significant impact on the business. We have an open and informal working environment, and you will have skilled, committed and professional colleagues who respect each other and our corporate values.

Your application

Does this sound exciting?

We’re excited to learn more about you and welcome applicants from all backgrounds and experiences. Please submit your application via “Apply now.” We review applications continuously and will be conducting interviews before 19^th December. We encourage you to apply when you’re ready. The final deadline for applications is 19^th December.

Do you have any questions? Feel free to contact Anne Trier at phone: +45 56 76 22 51.

Anne Trier looks forward to receiving your application.

At HARIBO, we work with licorice and jelly products, e.g. HARIBO Matador Mix, Stjerne Mix, Super Piratos, Goldbears, Nappar, Click Mix and fruit chew products like MAOAM Bloxx. HARIBO in the Nordics is part of the well-known HARIBO-group with headquarter in Grafschaft in Germany. The Group employs 7,000 employees worldwide, including approximately 400 in the Nordics.

The HARIBO family

You will be part of a successful family business with traditional values that is growing internationally at a faster pace than ever before. We believe in long-term employee relationships, a good work-life balance, training and a fair share in company success. We make every effort to support our employees – every day anew.

We embrace the colourful HARIBO world as a successful family business out of conviction – and have done so for 100 years. We are popular the world over, as we systematically focus all our efforts on fruit gummy indulgence. We can thus also grow internationally at a faster pace than ever before.

This unique success is based on our team spirit as a close-knit HARIBO family. We entrust people with responsibility and freedom, so that they can always make the best decisions. When it comes to business, we focus on long-term success, with quality our top priority: from top products to our interaction with the people who make up our team and surround us, we keep our promises.

Unbeatable passion like this comes from childlike joy, as we enjoy working at HARIBO. And this is something we pass on – day after day.