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Big Goldbear in front of the headquarter in Grafschaft
3 Employees talking and lauging
Quality check for the HARIBO Goldbears
Employee examining finished fruit gummy figures
Historic HARIBO advert with kids enjoying gummi treats.
HARIBO Goldbear pieces
"?" formed with yellow Goldbears
Hands holding smartphone and laptop mouse
HARIBO employee in front of a wall with colourful Post-its
Prospective HARIBO associate researching job opportunities
HARIBO intern with gummi prop

100 years of happiness

HARIBO has delighted generations around the world for a century. What began as a humble home kitchen now produces gummies around the world, capturing millions of hearts and delivering countless moments of childlike happiness.

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100 Years of HARIBO Campaign visual on red background
100 Years of HARIBO Campaign visual on red background

Happy world of HARIBO

HARIBO is available in more than 100 countries around the world, sharing sweet treats and inspiring moments of joy. The popularity of our gummies makes us one of the global market leaders in the candy industry.

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Bag of HARIBO Goldbears and fruit gums on golden background
Bag of HARIBO Goldbears and fruit gums on golden background

Colorful career opportunities!

As a third generation family business, we work hard, but we play hard too. We remember to have fun every day, encouraging our Associates and consumers to do the same. Come take a look at our career opportunities to join our team.

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employee holding big yellow gummi bear
employee holding big yellow gummi bear

Sweet, sour, fruit or tangy – we have it all.

Variety of HARIBO gummi pieces

Everything first-rate, from the ingredients to the Goldbear. Why? Because we do everything in our power to make it that way.

Flavor expert testing the scent of the Goldbears

Attention to detail goes into each and every Goldbear. How? Take a look inside our production process.

Employee examining finished fruit gummy figures

1,000+ products

HARIBO makes over 1,000 products worldwide.

Variety of colorful product pieces

At HARIBO of America, our Associates are our greatest asset. It’s their impactful work, dedication and passion for our brand that helps us continue to inspire childlike happiness around the world through our sweet treats. We took the opportunity to thank our workforce around the U.S. for all they do during our National Employee Appreciation Day celebration.

HARIBO of America Associates with 100 Year sculpture

Chewy Channel

The world’s first gummi-entertainment network.

COLA
Wizard
FROGS
ZING DRAGON
Dino
Stream now on Instagram
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KIDS' VOICES

HARIBO Goldbears inspire childlike happiness, no matter your age, and no matter the occasion. Eat them, play with them, make them dance- our soft, chewy, fruit-flavored gummies are the perfect treat to share with family and friends.

Try a bag of these delicious gummies today, and let us know which flavor is “more gooder!”.