HARIBO USA TV advertising

HARIBO is synonymous with its famous slogan "Kids and grown-ups love it so". This slogan is used on all TV advertising.


All of our advertising reinforces HARIBO® as a family brand, suitable for everyone.


In recent years HARIBO® has become well known for its commercials where kids are in charge of HARIBO offices and factories.

Welcome to the happy and colorful world of HARIBO! Kids and grown-ups love it so, the Happy World of HARIBO.